Press Release

Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia

Malaysia, 8 August 2016 – Bridgestone Tyre Sales (Malaysia) Sdn. Bhd. once again pledged its support to National Cancer Society Malaysia’s “Relay for Life Kuala Lumpur” event. The 16-hours event was held at Dataran Petaling Jaya from 6 August, 6pm to 7 August, 10am.

More than 100 Bridgestone Malaysia staff and their family members participated in this meaningful event, where together with cancer survivors, their caregivers and the general public, the participants took turns to run and walk the track, in support of the biggest cancer awareness carnival in Malaysia. As the principle sponsor for “2016 Relay For Life Kuala Lumpur”, Bridgestone also donated RM 75,000 to the National Cancer Society Malaysia.

More than just a series of abstract philosophical principles, Corporate Social Responsibility (CSR) should be put into practice in the course of companies' daily business activities. Adhering to this principle, Bridgestone has been engaging in a variety of activities worldwide, including efforts to raise safety awareness, conserve the environment and undertake community service initiatives that meet the needs of local communities. In Malaysia, Bridgestone Tyre Sales (Malaysia) Sdn. Bhd. has initiated many CSR programmes such as road safety campaigns, environmental conservation and community support programmes.

“We are honoured to be part of such a meaningful event. Raising awareness about cancer, lending support to the survivors and the National Cancer Society is Bridgestone’s way of giving back to Malaysian society. Bridgestone hopes that one day, we will win the battle against cancer,” said Mr. Jo Takekawa, Managing Director of Bridgestone Malaysia at the press conference that was held on 27th July.

At the same press conference, Dato’ Zuraidah Atan, Chairperson of the Relay for Life event said, “Apart from celebrating the National Cancer Society Malaysia’s 50th Anniversary, we are also proud to reach the ten year mark for Relay for Life Kuala Lumpur.” Thanking the participants, sponsors and fundraisers, she added, “Every step counts, so join us once again to celebrate, remember and fight back. Speak to our survivors, be among fellow supporters, and see the difference that you have made.”

Sultanah of Perak, Duli Yang Teramat Mulia Raja Puan Besar Perak Darul Ridzuan Tuanku Zara Binti Datuk Salim Davidson, who graced the event flagged off cancer participants. Booths were set up to provide the participants with games, food and beverage throughout the night. As the participants walked around the tracks, they were entertained with performances by various artistes and volunteer groups.

The funds raised during the “Relay For Life” event will be used to educate society about early detection and prevention of cancer, as well as provide suitable care for cancer patients via access screening facilities. Part of the funds will also be allocated to organize future events to support cancer patients and their caregivers to improve their quality of life. The 16 hour event ended with the final 100-meter dash to the finish line by all who participated in the event.

Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia Bridgestone Malaysia Continues to Support Cancer Awareness in Malaysia

About Bridgestone

Bridgestone Corporation, headquartered in Tokyo, is the world's largest manufacturer of tyres and other rubber products. While tyre contributes significantly to Bridgestone Group’s sales worldwide, Bridgestone also manufactures industrial rubber and chemical products, sporting goods, and other diversified products.

Bridgestone Tyre Sales (Malaysia) Sdn. Bhd. is an affiliate of Bridgestone Corporation. The company was set up in April 2000 with the aim of providing exceptional customer service and to introduce quality products for the benefit of Malaysian consumers. The company offers a wide range of tyres, tubes and flaps for passenger cars, 4x4s, light trucks, trucks & buses as well as industrial & agricultural vehicles and machinery.


About The National Cancer Society Malaysia

The National Cancer Society Malaysia (NCSM) is a registered, tax exempt charity body established in 1966, under the laws of the Malaysian Societies Act and Registrar of Societies Malaysia, and is the first cancer related NGO in the country that provides education, care and support services for people affected by cancer. NCSM was founded by Dato’ Dr S.K. Dharmalingam and launched by the YAB Tun Abdul Razak. It is now under the distinguished patronage of the Sultan of Perak. The Society is financed entirely by voluntary contributions from the public.

Being the only charitable organization that provides holistic cancer support to patients and caregivers, NCSM takes them through their journey in understanding and dealing with cancer in various phases through its four cancer centres – Cancer& Health Screening Clinic, Nuclear Medicine Centre, Resource & Wellness Centre and the Children’s Home of Hope and branches in six states – Johor, Negeri Sembilan, Melaka, Perak, Penang and Sarawak.